


The three scenes representing
Kansas and Iowa on the tickets in
this year’s "Midwest Millions" game.
Statewide sales have just started in “Midwest Millions,” a new concept in lottery games we’re continuing to explore to see where it takes us.
Some of you may remember that we debuted the initial version of this game last fall along with the Kansas Lottery. When sales in that first Midwest Millions game began, we became the first lotteries in the United States to offer a joint instant-scratch game where players from both states bought tickets and competed for prizes as part of one big pool.
The game was designed to test the “Powerball concept” that has proven so successful in lotto games. The idea involved is that by joining together in a game, lotteries can offer bigger prizes and more chances to win than they would have been able to if they had offered a game on their own. From a player perspective, we know that bigger prizes – and more of them – are always in demand, and we try to find ways to deliver those!
Probably the best example of success in joint lottery games is Powerball, which has pretty much rewritten the book on big jackpots since its start in 1992. The biggest jackpot offered in Powerball thus far was a $365 million prize in the drawing on Feb. 18, 2006, and jackpots in the nine-figure range are common. The game began with 15 lotteries as members and jackpots that started at $2 million. Today, Powerball has 32 members and its jackpots start at $15 million.
I’m pleased to report that our initial Midwest Millions game last fall was a success. We nearly sold out of the game here in Iowa and the Kansas Lottery sold about 90 percent of its tickets in a much shorter timeframe than usual for a $10 game. That led us to introduce our new version of the game, which began sales last week.
Now, I must tell you that we’re feeling a little guilty here at the Iowa Lottery about the first Midwest Millions game. See, the game was designed to give players from both states a shot at the $500,000 prizes available in Midwest Millions’ two second-chance prize drawings. (Our current game is designed that way, too.) That meant that both of the top-prize winners could have been Kansas Lottery players, both could have been Iowa Lottery players, or each state could have gotten one. Well, both of the $500,000 winners ended up being Iowa Lottery players (see their pics below).
I was the announcer at the Midwest Millions drawing in April in downtown Des Moines. When the grand-prize winning ticket was drawn, I snuck a quick look at it as the auditor and security officers were recording the information from it. I couldn’t see the winner’s name until the ticket was handed to me, but I could see the state where they were from … And I felt a wave a guilt, knowing that I would have to announce to the crowd – with our colleagues from the Kansas Lottery looking on – that the Iowa Lottery had walked away with both of the game’s $500,000 winners.
My next confession is that the guilt didn’t last that long (Sorry, Kansas!) because the crowd at the drawing gave a huge cheer when I announced that the winner was from Iowa. And then we had the fun later that day of calling our $500,000 winner at work to tell him the news. He was surprised to say the least!
The idea for Midwest Millions was proposed by Kansas Lottery Executive Director Ed Van Petten and luckily for us, he’s been extremely good-natured about the outcome of our last game’s second-chance drawings. He has told us, however, that Kansas is planning to come away with both of the top-prize winners in our current game. Message to Ed: Only time will tell, mister! May the best state win!
There are some changes in our current game from the original version. The instant prizes still range from $10 to $50,000 and there will still be two second-chance drawings. But in an effort to put more emphasis on large prizes in the game, each Midwest Millions drawing this time will offer a top prize of $500,000 along with five prizes of $10,000. Each drawing in the initial game offered a top prize of $500,000 along with 50 prizes of $1,000.
We think Midwest Millions has proven that the multi-state approach can be successful for instant-scratch games as well as lotto games, and we’re looking forward to the upcoming drawings in our new game. Will the winners be from Kansas or from Iowa? Buy a ticket and put your name in the running!
Ralph Kuwamoto won the first
$500,000 prize in last year's Midwest
Millions Game. Ralph lives in Lincoln,
Neb., but bought his ticket while
working near Glenwood in southwest
Iowa.
Stephen Zabel of Conesville won the second $500,000 prize in last year's
Midwest Millions game. He and his wife Diana celebrated as he claimed the
prize.