We’ve had fun watching our VIP Club grow, with about 86,000 Iowa Lottery players joining it in the past two years. Nearly all of our club members have entered the prize drawings we’ve offered through it, and some also have used the points they’ve accumulated in their accounts to order items from the VIP Club store.
Over time, though, more and more VIP Club members have told us they’d like to see cash prizes and more prize drawings through the club. The popularity of those drawings is reflected in the huge numbers we just saw in our “Winter of Winners” holiday promotion. Players made nearly 8.3 million entries in Winter of Winners, making it the biggest holiday promotion the lottery has ever offered.
With our players’ requests in mind, we’re excited to announce that you will be seeing more prize drawings through the VIP Club.
You can enter the Cash Blowout until 11:59 p.m. on Sunday, June 30. All unused points in the VIP Club also will expire at that time and the Points For Prizes store will close. We’ll select the Cash Blowout prize winners in drawings on July 2. The complete winners list will be posted on our website and we’ll also notify winners individually at the contact information provided in their VIP Club accounts.
The VIP Club will be in transition for the next couple months, with cash prizes being added to it while the club’s merchandise store is closed down. As we move ahead, we’re planning to have both cash and merchandise up for grabs as prizes in drawings through the VIP Club. We’re also looking at the possibility of allowing lotto tickets to be entered into the club. And of course, we’ll still email monthly coupons to you and have special offers and contests that are exclusive for VIP Club members.
We know that some of you have enjoyed the Points For Prizes store. As we move ahead, look for cool stuff like you’ve seen in the VIP Club store to be given away in our drawings, along with cash prizes!
Remember these upcoming deadlines: You can enter tickets for points in the VIP Club until 11:59 p.m. on Wednesday, May 15. And, you can use any of the points you have in your account right up until the Cash Blowout ends and the Points For Prizes store closes at 11:59 p.m. on June 30. We’ll have more VIP Club drawings for even more prizes to announce this summer as we move ahead with our revamped club.
The Iowa Lottery has had a players club for 19 years now, and the program has been updated several times to keep things fresh. Do you remember when the club first started in 1994? It was called the Birthday Club back then and we only had hard-copy mailings to send to our members. My, how times have changed! These latest updates are part of our next chapter.
VIP Club,
I was so excited to join the VIP club in late February 2013 only to find that my tickets would be useless by May 15th... What a huge disappointment we don't have AT LEAST until June 30th to enter those final tickets! What a shame!! It seems that all of the games keep changing on us! Very sad :(
Posted by: Lu | June 07, 2013 at 05:03 AM
Hi, Teresa. Yes, points will expire at 11:59 p.m. June 30. Up until that time, you can use your points to enter the Cash Blowout promotion or order from the VIP Club store.
Posted by: Mary Neubauer | June 03, 2013 at 09:52 AM
I also know that I read that I had until June 30th to enter my non-winning tickets for merchandise. I am going to hang onto my tickets that have not yet been entered just to see if we can still get prizes for them. Its a great way to do Christmas shopping when I spend all my extra money on scratch tickets and don't win cash. I too will not buy as many as I have been if we can't get something out of the non-winning tickets because I spend a tremendous amount on them. Thank you and I really hope to see that we can still be able to enter tickets for prizes.
Posted by: Debbie | June 01, 2013 at 08:44 AM
will we lose our points if we do not use them by june 30th?
Posted by: teresa shoaff | May 31, 2013 at 06:58 PM
Just want to add my opinion to the list of everyone who is upset about the points for prizes store closing. It was nice to be able to save up for a sure thing rather than a BIG MAYBE. I too will find somewhere else to spend my money I guess.
Posted by: Dave | May 28, 2013 at 07:39 PM